VILLACIS ZAMBRANO, L. M.; LEMOINE QUINTERO, F. Ángel; MONTESDEOCA CALDERÓN, M. G.; ZAMBRANO ALCÍVAR, K. G.; ZAMORA CUSME, Y. A. .; MENDOZA GARCÍA, K. A. Evolution from traditional marketing to digital marketing as a training process. Journal of business and entrepreneurial studie, [S. l.], v. 6, n. 2, 2022. DOI: 10.37956/jbes.v6i2.287. Disponível em: https://journalbusinesses.com/index.php/revista/article/view/287. Acesso em: 5 may. 2026.